Rusty Cumston, CEO of Data Trails, explains how the company addresses key security challenges in AI by focusing on data integrity and transparency. Data Trails aims to solve the issue of verifying whether data is authentic or fake, a problem that has existed since the early days of the internet. By leveraging metadata and certificate technology, Data Trails can provide a way to validate data sources and ensure trustworthiness in AI systems. This approach builds on the transparency technology used in web certificates but extends it to the broader AI data landscape, helping eliminate fraudulent data and restore security in AI-driven applications.
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